Why Online Reviews are Influential in Customers’ Purchases

Reputation Management 90% of Consumers Say Buying Decisions are Influenced by Online Reviews (1)

You’ve probably experienced some frustration when it comes to getting reviews.

How many online reviews do we have? How many do we need? What happens when we reach our goal? How do we show up in search more? Does this getting reviews thing really work?

Do any of these statements relate to you and your business?
  • My biggest business challenge is around showing up in search to get more leads and sales.
  • My biggest business challenge is around scheduling more appointments.

Top-ranking businesses are more likely to have a higher star rating than those ranking lower than the top 10. Local businesses that rank in the top three positions have an average of 53 Google reviews with an average star rating of 4.4.

74% of local businesses have Google reviews.

Are you confident that your company is effectively communicating with potential clients online?

A Harvard Business Study explains that companies in financial services, automobiles, education, software, healthcare, real estate, property management, professional services, and many other industries have increasingly turned to Google to generate more leads and sales.

A company’s revenue can increase from 5-10% just by improving 1-star rating with online reviews. The bottom line is when you increase your online reputation results you increase your revenue.

Countess of other studies proved the same thing over and over again.

The video below is about how to get your entire staff involved in the process of asking for reviews.

Using this little trick will dramatically increase the quality of your online reviews and therefore drastically increase the number of inbound leads to your business as a result.

Check out what one of our Review Culture Training students has to say about how this course helped them sign up a new lease per day for 23 days.