How to Get the Best Reviews on Google: 2W Reviews

1 (2)

When businesses aim to collect reviews, they often resort to sending out mass emails to their customer list, requesting feedback.

While this method may result in a large number of reviews, it often overlooks the importance of quality, which is crucial in the world of online reviews.

When people check out businesses online, they do pay attention to the number of reviews, but they also care about what those reviews actually say.

As mentioned earlier, the best way to get better reviews is to ask those within your company who interact closely with customers to use the “2 W’s” approach: 

  1. What benefit did you get working with us?

  2. Why would you recommend us?

By using this simple strategy, you can significantly improve the quality of your online reviews and, as a result, attract more leads to your business.

Using this little trick will dramatically increase the quality of your online reviews and therefore drastically increase the number of inbound leads to your business as a result.