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Jump Starting Your Business
One of the main keys to building a successful business is to have a large client base. Finding new clients for your business is not an easy task. Many San Diego advertising agencies have found that business owners seem to think that the only way they can get clients for their business is through referrals. Referrals are great. However, in some cases, they aren’t a sustainable business model. There are several other ways that you can get the word out about your business and draw new clients to your company.
One of the best ways to build a good business reputation in your business community is through reviews. Sites like Yelp, Google Reviews and Angie’s List provide a place for past customers to discuss their experiences with your business. Your goal is to get good, positive feedback from your client by providing the very best service possible. Once a client has a good experience with your company and post about it on a site like Yelp, the good word about your company will reach thousands of potential new clients. Reviews play a very important role in ranking your business on Google and in attracting new customers to your company. If a client hasn’t posted a review about your company, contact them and ask them if they can take the time to post a review for you.
Deal sites provide a place for businesses to offer discounts and marketing coupons to potential clients. A deal site allows you to build your business by offering present and potential clients significant discounts on services or packages that you offer through your business. This allows you to up-sell a client a better service or package for a lower price from what you normally offer. San Diego advertising agencies have found that approximately 1 out of every 5 clients who originally come to your business to use a coupon or to purchase a service that has been discounted will want additional services from your business.
Deal sites like Living Social, Amazon Local and Groupon will only run deals for companies that have a minimum of three online reviews so getting those positive reviews posted is very important. Once you have a deal site that is ready to run deals for your business, make sure that you come up with deals that are beneficial for your clients. This is a great way to draw a client to your business and to have them establish a good working relationship with you and your company.
If you have any further questions on how to jump start your business, feel free to contact Ryan Steinolfson of Accelerate Marketing at (619) 313-4895.
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