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Transcript- How To Use Google Hangouts PDF



Using Google Hangouts to Get More Customers

Google Hangouts allow you to quickly create video content for your website. When you use Google Hangouts on Air, it's as if you have access to your own TV station that focuses solely on your company and the services that you provide. Ryan Steinolfson of Accelerate Marketing, Inc. has found that using Google Hangouts is one of the fastest ways to improve your Google rankings and he has offered some tips on how to use Google Hangouts to boost your Google rating. Good Google rankings help bring more customers to your website which provides you the opportunity get more clients and allows you to grow your business.


Choosing Keywords

Keywords play a very important role in getting your videos and content ranked on Google. Choose keywords that are relevant to your business. Make sure that your keywords target your potential clientele. Once you find the right keywords for your business you will find that clients can find your content quickly. Google even helps you find the best keywords for your content. Simply go to your Google + page then go to the Google Keyword Planner. Next you type in the keywords that you want to target and the keyword planner will tell you what the most popular words are that are associated with your keyword. That way, you can choose the best keyword for your content.


Starting a Hangout on Air

It is very simple to start a Google Hangout on Air. Go to your Google+ account, click on your name and that will take you to the next page where you'll see a Home button. Click that button and you'll see ìStart a Hangout and put in your keyword rich name followed by a colon and then type in a very interesting sounding title that will make people want to watch the video. Now it's time to invite people. Click on Start a Hangout, Start Broadcast and then you can send out links to the video and invite people to view your Hangout. You are able to invite up to 200 people to view your live Hangout. Your videos will be streamed live to your YouTube channel while you are filming. There is a permanent link that you can send out to clients every time you have new videos for them to view. You can also use the embed code that is provided and you can post it to other blogs and stream the content so even more people can see your content. You can create an events page and post the links to all of your video content for new clients and older clients to view any time that they like. The bottom line is, the more people who see your video content, the faster it will become ranked.


Regular Hangouts

You don't have to do a Google Hangout on Air. You can make and edit videos that provide information, FAQ's and other topics about your company and then post those to your YouTube channel, your website and to blogs. When using Hangouts, you may find that you have more success and improve your Google rankings even faster if you do both types of Google Hangouts.

If you have any further questions on how to use Google Hangouts, feel free to contact Ryan Steinolfson of Accelerate Marketing, Inc. at (619) 313-4895 or send an email to info@accelerateyourmarketing.com.


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